The Benchmark for
Social Performance
Since 2013, Social Index has been the industry standard for measuring earned media value and campaign ROI. We provide marketers, agencies, platforms, and analysts with the benchmarks they need to validate the true value of a social marketing investment. Over 3,000 top companies, and platforms like Brandwatch, rely on our Index.
Forward-thinking brands and the platforms that serve them use our data
Measure Your Social Media ROI
Social Index provides industry-leading benchmarks to measure the earned media value of influencer, content marketing, PR, organic, and paid social media campaigns.
With a multi-KPI approach and additional diagnostics, Social Index gives marketers, agencies, platforms, and analysts what they need to validate the true ROI of their social marketing investment.
Get StartedSocial Index 3.0
The latest release with all-new member features, refined accuracy, and expanded global coverage.
EMV Engine
- Algorithm refinement for improved accuracy
- Daily EMV updates across all platforms
- EMV lookback window with 19+ months of historical values
Dashboard & Reporting
- Interactive EMV Dashboard
- 1M+ values across 9 top industry verticals
- Values for 8 platforms: Twitch, Facebook, Instagram, LinkedIn, Snapchat, TikTok, X, YouTube
Global Coverage
- Global EMV for key NA, EMEA, APAC countries
- Regional calibration reflecting local media economics
- Daily EMV updates across all regions
Custom Brand EMV and Data Integration
Need EMV values tailored to your brand? We build custom EMV models that account for your owned, earned, and paid values across your portfolio. Brands like Dentsu, Goodyear, and King’s Hawaiian already rely on custom configurations to get the most out of their measurement.
For platforms that need programmatic access, our API delivers daily EMV values directly into your infrastructure. Brandwatch, Sprout Social, and Julius already integrate Social Index data into their measurement products.
Whether you need a custom Brand EMV model, API integration, or both, our team will scope the right solution and get you onboarded.
- Custom Brand EMV models (owned, earned, and paid)
- RESTful API with daily value sync
- Cross-industry and vertical-specific values
- One-page integration guide
- Dedicated onboarding and technical support
- Custom configurations and SLA guarantees
Get Started with Social Index 3.0
Full access to the SI 3.0 Member Area. EMV Dashboard, historical data, global values, and EMV Meter. No sales call required.
Platform Access
Everything in the Social Index 3.0 Member Area, updated daily.
- EMV values for Twitch, Facebook, Instagram, LinkedIn, Snapchat, TikTok, X, and YouTube
- 9 industry vertical benchmarks
- Global EMV for key NA, EMEA, and APAC markets
- 19+ months historical lookback
- EMV Meter for live event tracking
- EMV Detector AI predictions
- EMV Dashboard and reporting tools
- Export and reporting tools
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Talk to Us About Custom EMV or Data Integration
Tell us about your brand or platform and how you want to use EMV data. Our team will follow up within one business day to scope the right solution.
Looking for self-serve access instead? Sign up for the SI 3.0 platform.